Business Bricks

Jason Fried says make tiny decisions. I’ve been thinking around this a lot recently. The problem with small business owners I know is that we can’t seem to put down the urge to make big decisions. We want to reinvent (our products, our make money models, our homepages). But the paradox of reinvention is that, if you reinvent something too many times (two? three? four?) it loses its soul.