Pix over

Matt Weston, 12 Jan

Alex Tew just sold his last 1,000 pixels on The Million Dollar Homepage via eBay. A character called greatdealsdepot paid £21,593/ $38,100 for a space that cost $1,000 two weeks ago.

adwords screengrabOne last observation: I spotted the ad on the left searching for “million dollar homepage” at Google. Now that’s opportunism. For all the hundreds/ thousands of copycat pixel auction sites — buckapixel.fr, pixelmart.it, pixelpensions.co.uk etc etc — I bet the only people making real money are Alex Tew, the domain name registrars, and people like www.TheMillionDollarScript.com. In other words, don’t follow the sheep — make money selling to the sheep.

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Reader comments
2 comments so far, add yours below

Lawrence Biren says:
I bought two pixels in just after Alex started in September because I thought it was an original idea that would be talked and blogged about a lot. I’m very glad I did it because I’m still receiving good traffic from the Million Dollar Home Page site. I also receive two emails a day asking me to buy pixels on yet another pixel webpage. However I haven’t bought into any other pixel ad sites as none of them have yet convinced me that their pixel site will receive huge numbers of visits that the Million Dollar Home Page does.
by Lawrence Biren on 13 Jan

Iain Row says:
Yup, same here. I bought 900 pixels to promote http://www.myworldjournal.com/ at a cost of £500. At the time Alex had sold 50,000 and I could see that the site was going to be in the news regularly as he hit different milestones, although I didn’t expect him to hit the million quite so soon!

My World Journal wasn’t exactly lacking in traffic before I signed up, but the MDH effect has still been noticable. I’ve put an annotated screenshot from my stats here:

http://www.myworldjournal.com/mwjvisits.gif

At the moment MDH accounts for more than 40% of my referrals, compared to 10% for Google, with the other 50% spread around other sites.

I know for sure that at least one sale has come directly as a result of the MDH advert, so it’s not all automated traffic. I guess that if you get enough untargeted traffic at the right price, and you know your site sells, it’s nearly as good as getting a trickle of targeted traffic.
by Iain Row on 18 Jan